Do me a favor and go Google your name. What comes back? Are the first few SERPs (Search Engine Page Results) relevant to you? Does your Facebook page come up? Or your LinkedIn profile? Does a personal website come up or your blog? Knowing what people find when they search your name is crucial for job seekers, with 80% of hiring managers Googling your name before they even call you in for an interview.

Setting up an online brand and putting your best foot forward in the online space can land you a job—or is can subsequently get your resume thrown into the NO pile. Which will it be for you? Below we have put together some great posts on how to shape your personal brand. We have also linked to some great blogs and other sites you should really be reading on a regular basis.

Understanding what personal branding can do for you is only half the battle. You also need to set up your profiles. We have put together a social media section that teaches you how to get started and quickly establish yourself an online brand. For those of you already set up on the networks, we suggest you read up on how you can shape your online reputation to make it the most effective when seeking out a job opportunity with online networking.

Blogs Worth Reading on Personal Branding:

PersonalBrandingBlog.com: One of the most famous personal branding blogs. Dan Schawbel covers how to network yourself online and develop professional name for yourself, leading to success online and beyond.

ThePersonalBrandingBlog.com: Another great resource for those of you looking to build out your name in a particular industry. William Arruda and a team of branding specialists cover a range of topics.

YourBrandInc.com: Scott Scanlon provides tips and advice how to effectively build a powerful personal brand that people will remember.

Videos Worth Watching on Personal Branding:

Gary Vaynerchuk (Wine Library), Building Personal Brand Within the Social Media Landscape
One of the best videos you could ever watch on branding yourself & finding success. Gary Vaynerchuk walks us through the importance of doing what you love and working harder than everyone else.

Personal Branding, David Armano
David Armano talks about "Branding U.0" and how it is up to us to build our reputations up and push them out. Great advice on ways to establish a professional brand you can be proud of.

Lastly, here are a few great books to buy if you want to take your learning to the next level. Never before has there been so much information available to help people just like you create a valuable brand online and get their name known.

Books Your Should Be Reading on Social Media & Personal Branding:

"The Social Media Marketing Book guides you through the maze of communities, platforms, and social media tools so you can decide which ones to use, and how to use them most effectively."

"The Social Media Bible will show you how to build or transform your brand with social media. This book also summarizes the key communities and players in the social media space. I bet you will find yourself returning to this book often."

"High Visibility is a classic guide to personal and public image making which has now updated for the digital ag. Absolutely key information for those building a personal brand online."

By launching an online brand campaign you are announcing to potential bosses that you are the right person for the job. So what are you waiting for?